Shame Cam 


Connect4Climate decided to put on the spot, those who leave a spot.
Bringing back the well known Kiss Cam, with a little twist.

Introducing:
The Shame Cam.

Using the cameras in stadiums, we’ll target those leaving trash
in the facilities. Indicating them the nearest trash can. This way,
people will be mindful of their own behavior, making
themselves and others accountable forhow this affects the planet.

Because if a camera can make you share kisses,
it can urge you to save the planet too.



...

Team:

Art Direction and Copywriting by Vanessa Oyervidez & Sofia Ruiz



Psst! Scroll down :-]